The increasing penetration of broadband services enables operators to leverage IPTV as a way to radically enhance their existing services and strengthen the relationship with their subscribers with new convergent service offerings.

As operators start exploring IP-based strategies, they must think beyond traditional broadcast services and evaluate how to integrate voice, video, data, and mobile services with applications such as caller ID, PVR remote record, and SMS messaging.

Services You Need to Differentiate Yourself
OpenTV Core™ middleware goes beyond basic television to help you create new and integrated experiences that only IPTV can deliver—experiences that are relevant to your subscribers, valuable to programmers and advertisers, and help connect your quad-play service offering.

With OpenTV you can offer subscribers a better, more relevant television experience, with personalized video mosaics of just the channels that interest them and access to long tail on-demand content they care about most, using search features and storefronts integrated with your program guide.

OpenTV helps connect your voice, video, data, and mobile services with quad-play applications such as caller ID, PVR remote record, and SMS messaging, and our support for home networking, which gives you the ability to integrate your broadband service offering into new and innovative television experiences, such as photo sharing and other Web 2.0 services.